chop-chop is a beauty studio with a tremendous range of facilities that touches every dimension of beauty and hair treatments. From a new website and social ads at the bus stops, the culminating brand is vibrant, trustworthy, and aspirational. From optimizing the brand’s web and social output for its digitally-native audience to dazzling its iconic products, storefronts, and launch parties, our partnership has positioned the brand to proliferate, amassing an enormous, devoted following. For Marketing strategy, the idea was to establish a presence through print media and online channels such as organic search, social media marketing, paid ads, and other web-based mediums such as the website. The end goal was to increase awareness about our new business and attract new customers.

Deliverables:
Strategy, Visual identity, Merch, Hi-fidelity screens, Marketing Landing Page, Print, Stationery, Signage, Social Media