Maynooth is mid-tier furniture brand which runs a thriving retail operation of contemporary and modern home furniture. Heavily inspired by mid century modern furniture styles the idea was to create a visual identity that accentuates the brand products. My approach to the brand identity takes cues from the Scandinavian-esque design style to enhance the minimal look and feel.

Deliverables:
Strategy, Visual identity, Hi-fidelity screens, Social Media, Web